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THE ENERGY OF INNOVATION
THE ENERGY OF INNOVATION
SEAC, founded in 1971, is now one of the Italian leaders in the world of diving and has carved out its own niche on an international level, thanks to a complete range of innovative products that offer functionality and reliability at an excellent quality-price ratio.
What is well worth calling attention to is excellent service and, above all, an innate capacity to lend an interested ear to the voice of divers, thereby embarking on a serious and sincere dialogue with them.
Thirty-seven years after its foundation, owner Marco Arata and his son Daniele have set out on the road to change and evolution with renewed energy, deciding to inject the sector with new blood.
The optimisation of the corporate structure has given rise to directional reorganisation, resulting in considerable investments being made in future growth in terms of individuals, products, and repositioning of the brand name on the market.
To this view, it was strongly desired and agreed to develop a communications and marketing strategy inspired by the desire to dust off the old and historical company logo, update it and reinterpret it symbolically for the three product lines, leading SEAC to the extremely innovative decision to use the creative flair of Alessandro Gottardo, aka Shout, one of the best illustrators in the world, to give life to the ADV SEAC 2009 campaign, capable of defining an absolutely distinctive and original image for the company.
A clean break that led to uniting elegance and dreams, fantasy and reality.
An unprecedented style in this sector.
The corporate mission will therefore be to make dreams come true - a promise to all those who, like us, live the sea and made it the quintessence of their own dreams.
“A wUNDERful world”. This is what Seac promises to be.
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